How to Get Your Songs on Spotify Playlists: The Ultimate Guide to Spotify Playlist Push

November 21, 2024 All About Music
spotify playlist push

Why Spotify Playlists Matter

If you are an artist, you’ve probably heard about Spotify playlists. These playlists are like music treasure chests where people discover new songs every day. Getting your song on a popular playlist can make a huge difference in your career. This is what we call a Spotify playlist push—the process of promoting your songs to get them added to playlists.

But why is it so important? Let’s think about this: Spotify is one of the biggest music platforms in the world, with over 500 million active users. Imagine your song popping up on someone’s playlist—it could reach thousands or even millions of listeners! This blog will help you understand everything about Spotify playlist push in the simplest way possible.

What is Spotify Playlist Push?

Spotify playlist push simply means promoting your music to get it featured on playlists. Playlists are collections of songs grouped by themes, moods, or genres. Some playlists are made by Spotify itself, while others are created by music fans, influencers, or curators.

Types of Spotify Playlists:

  1. Spotify Editorial Playlists
    These are official playlists made by Spotify’s team, like “Today’s Top Hits” or “Chill Hits.” They are powerful but hard to get into.
  2. Algorithmic Playlists
    These playlists, like “Discover Weekly” and “Release Radar,” are created by Spotify’s smart algorithm based on users’ listening habits.
  3. User-Curated Playlists
    These are playlists made by individual Spotify users, brands, or influencers. They may not have as many followers as editorial playlists, but they still attract loyal listeners.

Why Do Artists Need a Spotify Playlist Push?

If you’re an independent artist, getting on Spotify playlists can feel like winning a lottery. Here’s why a Spotify playlist push is so important:

  1. Reach More Listeners
    Playlists introduce your music to new audiences who might not have found you otherwise.
  2. Increase Streams and Revenue
    More listeners mean more streams, and more streams mean more money in royalties.
  3. Boost Your Popularity
    Being on playlists can help you grow your fanbase and even get noticed by bigger labels or industry professionals.
  4. Trigger Spotify’s Algorithm
    Spotify notices when your song does well. If your song gets added to many playlists, it may also appear in algorithmic playlists like “Discover Weekly.”
  5. Build Your Brand
    Playlists help you position yourself as a serious artist. It’s like a stamp of approval for your music.

How to Start a Spotify Playlist Push: A Step-by-Step Guide

You might be wondering, “Where do I even start?” Don’t worry; here’s a super simple guide to help you push your music onto Spotify playlists.

Step 1: Make Your Music Amazing

Before anything else, make sure your music is top-notch. A poorly produced song won’t make it onto playlists. You can use professional tools like AI Mastering to make your song sound polished. If you need help, platforms like Deliver My Tune can assist you with mastering and distribution.

Step 2: Distribute Your Music

Your song must be available on Spotify before you can pitch it for playlists. Services like Deliver My Tune can help you upload your music to Spotify and other streaming platforms easily.

Step 3: Pitch to Spotify Editorial Playlists

Spotify lets you submit your music directly for consideration through Spotify for Artists. Here’s how to do it:

  • Log into Spotify for Artists.
  • Go to the “Upcoming” section.
  • Select your song and fill in the details (genre, mood, instruments, etc.).
  • Submit at least 7 days before the release date.

Step 4: Find Independent Playlist Curators

Independent curators run many popular playlists. You can contact them directly through platforms like:

  • SubmitHub: Pay a small fee to pitch your song to curators.
  • Playlist Push: A premium service that connects artists with playlist owners.
  • Social Media: Search for playlist curators on Instagram or Twitter. Be polite when reaching out!

Step 5: Promote Your Song on Social Media

Social media plays a big role in playlist promotion. Share your new song on Instagram, Facebook, and TikTok. Create short, engaging videos or reels to grab people’s attention. The more people talk about your song, the higher its chances of getting playlisted.

Step 6: Ask Your Fans to Save and Share

Spotify’s algorithm loves songs that get saved and shared. Ask your fans to add your song to their personal playlists or share it with friends.

Tips for Writing the Perfect Pitch to Curators

When you contact playlist curators, remember that they receive tons of messages daily. Make your pitch stand out. Here’s how:

  1. Be Personal
    Address them by name and mention why you think your song fits their playlist.
  2. Keep it Short and Sweet
    Don’t write long emails. Keep it simple—who you are, what your song is about, and why it’s perfect for their playlist.
  3. Include a Streaming Link
    Always include a Spotify link to your song.
  4. Be Respectful
    Never spam or demand them to add your song. A polite approach goes a long way.

Mistakes to Avoid During a Spotify Playlist Push

Even though pushing for playlists is exciting, there are a few common mistakes artists make. Avoid these to improve your chances:

  1. Spamming Curators: Sending generic messages to hundreds of curators is a bad idea.
  2. Neglecting Social Media: A weak online presence can hurt your chances.
  3. Ignoring Metadata: Always ensure your song details (like title and credits) are accurate.
  4. Relying Only on Playlists: Combine playlist promotion with other marketing efforts.

Tools That Can Help You

These platforms make Spotify playlist push easier for artists:

  1. Spotify for Artists: A free tool to pitch to Spotify editorial playlists.
  2. SubmitHub: Lets you pitch your song to bloggers and playlist curators.
  3. Playlist Push: Connects you with playlist owners for a fee.
  4. Deliver My Tune: Offers music distribution and playlist pitching services.
  5. SoundCampaign: Focuses on independent playlists across genres.

How Do You Know If Your Push is Working?

After you’ve done the work, how do you check if your playlist push is successful? Look for these signs:

  1. Increased Streams: Check your Spotify for Artists dashboard for a spike in streams.
  2. New Followers: More playlist features often lead to more followers.
  3. Better Engagement: Look for an increase in saves, shares, and positive comments.

Conclusion: Consistency is Key

A Spotify playlist push isn’t a one-time thing. It takes effort, persistence, and patience. Don’t be discouraged if you don’t see instant results. Keep improving your music, building connections, and promoting your brand. Every little step you take brings you closer to the dream of being a globally recognized artist.

So, what are you waiting for? Start planning your Spotify playlist push today and let the world hear your music!

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For additional resources on music marketing and distribution, visit Deliver My Tune.