Your guide to using YouTube shorts as a new musician

Are you trying to gain a following on YouTube? Would you like to get more views, comments, and likes? But not sure how to create excellent YouTube shorts? Music artists have a lot to gain from YouTube Shorts since it is less saturated than typical YouTube videos.  If creators start using this feature, they might see a boost in their video impressions and profile views.

What makes YouTube Shorts important to musicians?

You might be wondering, how does this affect me as an independent artist? It doesn’t. It is just a video hosting platform. Thousands of songs can also be added to users’ videos through the Shorts library, including any music distribution platform such as Deliver My Tune. 

One cannot afford to miss this opportunity since 2 billion people visit YouTube every month. There are so many benefits to adding your music to Shorts: it will help you reach a wider audience, build your fan base, reach the massive youth audience, and a lot more. The development of Shorts will continue, and it may also be possible to monetize these clips later on.

Music distribution with YouTube Shorts

As a music distribution company, YouTube Shorts allows to promote the artists’ catalogs and expand the business. To make YouTube Shorts work, you need to follow the below steps:

First, make sure your music collection is added to the Music library. (Deliver My Tune makes it easy to do this), so creators of YouTube Shorts can take advantage of it. 

Second, you should obtain metadata (meta-data is data embedded in music files and used to catalog, classify, and distribute your audio files). Meta-data is crucial for Royalty revenue because royalties, after all, are generated from synchronization, physical sales, licensing, and, obviously, digital streams. So, it helps find matching or similar tracks when users search the platform.

How to Make YouTube Shorts Music?

Perhaps you’re looking for ways to promote your music. Your ideas for a short YouTube video may be great, or maybe you want to find out how creative you are with this medium. It leads you to make your own YouTube real quick. If the only problem is that you have no idea how to create one— we are here to help you out!

YouTube’s mobile menu offers the option to “create a short.” It will take you to YouTube’s creator tool, which lets you upload clips or record videos. In addition to that, you can edit the video to make sure it is what you are looking for and pick the music for the video.

Promoting music through YouTube Shorts?

Shorts will process audio from YouTube videos, enabling you to create new content. This could include reacting to a new music video, remixing another musician’s songs, or incorporating your style into the latest dance trend. 

Here are a few strategies to promote music with YouTube shorts:

  • Adding relevant hashtags

Once you have recorded the video, include the hashtag #shorts at the beginning of the video title so YouTube can recommend and promote your short video.

  • Create an audio hook

When you create a short for your song, make sure you include an audio hook.

  • Don’t go overboard

Short videos should be entertaining. They are addictive due to their short duration, making it easy to replay them repeatedly.

  • Focus on trends and memes

Video creators on YouTube Shorts create memes and trends. There are two ways you can participate in an ongoing trend. First, you could either follow the trend. Secondly, you could create your meme. 

  • Considering your entire catalog

Keep your eye out for the song with the most popular audio clip in your whole catalog. Try not to focus solely on your newest release. An older piece might be the one to take off.

  • Be productive

Similar to other short-form video platforms, YouTube Shorts makes it easier for you to produce content faster than long-form videos on YouTube. By posting videos more often, you can increase audience reach.

Conclusion

Would you like to enhance your YouTube music shorts videos and entice more viewers? We, at Deliver My Tune, offer a wide range of services to help you release your music globally, including Marketing, distribution, and promotion, and it can also help you connect more with your audience. Find out how we can help you promote your music.

Is your music business struggling to grow? We’ll gladly provide you with a free demonstration of how we can help you out!