In today’s digital age, music video distribution is a key component for artists looking to expand their audience and gain exposure. Deliver My Tune provides artists with a powerful opportunity through its partnership with VEVO, the world’s leading music video network. Here are the key promotional benefits available through VEVO distribution:
1. Global Exposure
VEVO boasts a massive global audience, with millions of daily views across its network. When your video is distributed via Deliver My Tune to VEVO, it gains visibility on a platform where fans expect high-quality content from top artists. This global exposure opens up opportunities for artists to reach new listeners and viewers, increasing their fan base beyond just their local region.
2. Exclusive Branding Opportunities
VEVO is known for its premium branding, and being featured on the platform can position artists as professional and polished. With VEVO’s stamp on your video, the content benefits from the network’s branding, elevating the perceived value of the artist’s music. This exclusive association with VEVO can also help with sponsorship deals and collaborations, as brands recognize VEVO’s quality and reach.
3. Monetization Potential
Through VEVO’s ad-driven platform, artists have an opportunity to monetize their videos. Every view on VEVO contributes to potential ad revenue, which can be a significant income stream for artists, especially those with a large following. This provides an additional way to generate income from your music beyond traditional streaming.
4. Increased Visibility through VEVO Playlists and Channels
VEVO curates various playlists and channels, which are often genre-specific or based on current trends. By distributing your video through Deliver My Tune to VEVO, your content has the chance to be featured on these popular playlists, increasing its visibility. These curated lists are often viewed by millions, and landing a spot on one can result in a significant spike in views and fan engagement.
Pitching Videos to VEVO’s Editorial Team for Extra Exposure
Beyond the standard promotional opportunities, artists can enhance their exposure by pitching their videos directly to VEVO’s editorial team. Here’s how this process can give your content a boost:
1. Editorial Placements for Maximum Reach
VEVO’s editorial team has the power to feature videos prominently on their homepage or within curated content. If your video stands out and fits within their current editorial focus, they may choose to spotlight it. This placement can lead to a massive increase in views and engagement, as it puts your video in front of VEVO’s dedicated user base.
2. Pitching Strategy
To maximize your chances of being featured, it’s essential to craft a compelling pitch. Your pitch should highlight what makes your video unique, whether it’s the story behind the song, the creative direction, or the cultural relevance. Additionally, aligning your release with key moments (such as album releases or significant events) can increase the likelihood of your video being picked for editorial features.
3. Consistency is Key
VEVO’s editorial team is always looking for new and exciting content, but they also value consistency. If you are consistently releasing high-quality music videos, there’s a greater chance that VEVO will recognize your efforts and feature your work. Make sure to maintain a steady flow of professional content to stay on their radar.
4. Networking and Building Relationships
Building relationships with VEVO’s editorial team and other key stakeholders can be beneficial. Attend music industry events, engage with VEVO’s social media, and be proactive in showcasing your work. While pitching is important, having a genuine connection with the VEVO team can increase your chances of being featured over time.
Deliver My Tune’s VEVO distribution offers artists incredible opportunities to elevate their music careers. From global exposure to monetization and editorial features, partnering with VEVO can take your music videos to new heights. By effectively pitching your content to VEVO’s editorial team, you can further enhance your visibility and make a lasting impact in the music industry.