If you’re an artist or part of a band, you probably know the power of blogs in getting your music out there. Music blogs are a crucial piece of the puzzle when it comes to building your brand, gaining fans, and sharing your work. But sending music to blogs isn’t as simple as attaching a file and hoping for the best. There’s a process to it, and when done right, it can lead to incredible opportunities. Let’s dive into everything you need to know about how to send music to blogs and make a lasting impression.
Why Should You Send Music to Blogs?
Before we jump into the “how,” let’s talk about the “why.” Why should you send music to blogs in the first place?
Music blogs have a dedicated audience of listeners who trust them for recommendations. Getting featured on a blog can put you in front of a new audience that loves discovering fresh music. It’s like having someone vouch for you in a room full of potential fans. Plus, blogs are often followed by industry professionals, including producers, event organizers, and even record label scouts.
When you send music to blogs, you’re not just promoting a song—you’re opening doors to collaborations, gigs, and maybe even career-changing connections.
What Do Blogs Look For in Submissions?
Before you hit send, it’s essential to understand what music blogs actually want. Knowing this will save you time and increase your chances of being featured.
Most blogs are looking for:
- Good music: It might sound obvious, but your track needs to stand out. High-quality production, catchy melodies, and meaningful lyrics are key.
- A compelling story: Blogs love sharing not just music but the story behind it. What inspired the song? What makes you unique as an artist?
- Professionalism: Blogs get tons of submissions daily. If your email is sloppy or your music isn’t properly presented, you’ll get overlooked.
By tailoring your submission to these expectations, you’ll make it much easier for blogs to say “yes” to featuring your music.
How to Find the Right Blogs for Your Music
Not all blogs are created equal. The key to successfully sending music to blogs is to find the ones that align with your genre and style.
Start by researching blogs that already feature music similar to yours. For example, if you’re an indie artist, look for blogs that frequently post about indie music. Platforms like Hype Machine, Submithub, and even Google can help you find relevant blogs.
Another tip is to follow your favorite artists and see where they’re getting featured. Chances are, those blogs would be interested in your music too.
Once you’ve compiled a list of potential blogs, spend time reading their content and understanding their tone. This research will pay off when you’re ready to reach out.
Crafting the Perfect Email to Send Music to Blogs
Now comes the fun part—writing the email! Remember, your email is the first impression you’re making on the blog, so it needs to be well-thought-out.
Here’s a simple structure to follow:
- Subject Line: Keep it short and interesting. Something like “New Indie Track: [Your Song Name]” works well.
- Introduction: Introduce yourself briefly. Mention your name, genre, and any notable achievements.
- Why You’re Reaching Out: Be clear about why you’re emailing. For instance, “I’d love for you to check out my latest track and consider it for your blog.”
- The Music: Share a streaming link (like SoundCloud or Spotify) or a private link if the track isn’t released yet. Avoid sending attachments.
- Your Story: Include a short backstory about the song or yourself.
- Call to Action: Politely ask them to let you know if they’d like to feature the track.
Always keep your email concise. Bloggers don’t have time to read long essays, so make every word count.
Common Mistakes to Avoid When Sending Music to Blogs
Even with the best intentions, it’s easy to make mistakes that can hurt your chances of getting featured. Here are some common pitfalls to watch out for:
- Generic emails: If you’re copying and pasting the same email to every blog, they’ll notice. Personalize each message.
- No research: Sending hip-hop tracks to a folk blog is a waste of time for everyone involved.
- Poor-quality links: Always test your links before sending them. Broken or inaccessible links will frustrate the blogger.
- Too many follow-ups: It’s okay to follow up once, but don’t spam the blog if they don’t respond.
Learning what not to do can sometimes be just as important as knowing what to do.
Tools to Help You Send Music to Blogs
Thanks to technology, there are tools designed to simplify the process of sending music to blogs. Here are some you might find helpful:
- SubmitHub: This platform connects you with bloggers, curators, and influencers. It’s user-friendly and gives you real-time feedback on your submissions.
- Groover: Similar to SubmitHub, Groover lets you pitch your music to blogs and curators with guaranteed responses.
- DIY Tools: You can also use email marketing tools like Mailchimp or Gmail templates to manage your outreach efficiently.
These tools can save you hours of manual work and improve your chances of getting noticed.
The Importance of Following Up
Let’s say you’ve sent your music to a blog, and a week has passed with no response. What should you do?
A polite follow-up can make all the difference. Sometimes emails get buried, and a quick nudge can bring yours back to the top of the pile.
In your follow-up, don’t just say, “Did you see my email?” Instead, remind them of your submission and include the original email below for reference. Keep it friendly and professional.
If you still don’t hear back, don’t take it personally. Bloggers are busy, and sometimes it’s just not the right fit.
What to Do After Your Music Gets Featured
Congratulations! You’ve successfully sent music to blogs, and they’ve decided to feature it. Now what?
First, share the blog post across your social media channels. This not only shows appreciation but also brings more traffic to the blog, which bloggers love.
Next, engage with the readers or listeners who discover you through the blog. Reply to comments, thank the blog publicly, and build connections.
Finally, keep the relationship with the blog alive. Send them updates about your new releases, and let them know they’re part of your journey.
Building Long-Term Relationships with Blogs
One blog feature is great, but long-term relationships are even better. Make it a point to stay connected with blogs that support your music.
Send occasional updates about your projects, and don’t hesitate to share their content if it aligns with your audience. Building these relationships will make it easier to send music to blogs in the future and get featured again.
By focusing on mutual respect and value, you’ll turn one-time features into lasting partnerships.
For further reading, explore these related articles:
- Beat Samples: Everything You Need to Know About Making Music Magic
- All About Stereo Sound Systems: A Simple Guide for Everyone
For additional resources on music marketing and distribution, visit DMT Records Pvt. Ltd..
